Do You Struggle With Ecommerce Terminology?

If the answer is yes, this ecommerce glossary is just for YOU. Go ahead and search for an ecommerce word that eludes you!

Ecommerce Glossary

Marketing

These are activities of a company that includes advertising, selling and delivering products to customers. Marketing is one of the premier components of Business Management where the companies look to target audiences by using slogans, endorsements or media exposure. Marketing can be onground, digital and word of mouth.

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The Complete Ecommerce Dictionary

Here's the complete alphabetical list of ecommerce terms and definitions that will help you familiarize with Ecommerce terms.

Marketing

These are activities of a company that includes advertising, selling and delivering products to customers. Marketing is one of the premier components of Business Management where the companies look to target audiences by using slogans, endorsements or media exposure. Marketing can be onground, digital and word of mouth.

Magento

Magento is an open-source CMS that gives business owners the opportunity to expand their activities in the ecommerce world. It is a powerful system, flexible, scalable and easy to customize.

Marketing Automation

This is an integral component of Customer Relationship Management (CRM) where processes like customer segmentation, customer data integration, and campaign management can be carried out efficiently. This helps in narrowing down the demographics of the customer persona.

Middle of the Funnel

This is when marketers publish and distribute content that aligns to a buyer’s needs in order to engage them with your brand. Middle of the funnel or mid-level funnel engages with visitors more and if done right can boost both metrics from top of the funnel and bottom of the funnel.

Mobile Marketing

Synonymous to wireless marketing is a form of marketing which uses modern mobile technology to promote personalized goods or services to a user via mobile devices like smart phones, tablets or PDAs. Push notifications are a prime example of mobile marketing.

Monthly Recurring Revenue (MRR)

This is a predictable revenue! that any business is liable to receive every month consistently. Abbreviated to MRR – Monthly Recurring Revenue, this helps to plan out advertising budgets for the business.

Multi Store

Multistore is a facility in many ecommerce platforms where store merchants can manage their manage multiple stores from one platform. This unifies their database of different stores and provides the data without the need of logging in and out to access different stores,

Multi Vendor

A marketplace that allows multiple vendors to sell their products.

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